Postcard

Postcard

Tuesday, December 6, 2011

Yes is More ! - Firm Ground at the AFP Congress


Mounting Voices at Hand at the AFP Congress certainly raised the attendance bar for the project, it also raised my expectations! 

By Day Two I was already hoarse and thankful traffic at Prime Data’s booth slowed long enough for me to update my blog. But once posted I was ready for more. When the ten deep line-ups from the day before didn’t appear, (I’m told the day 2 lull is a tradeshow norm), I found a new way to engage passersby.

Some of you may remember the popular “XO poll” I conducted during my residency in Picton last summer. Half way through the day, I took a similar approach and for a short time randomly selected people to flash with the words “Hi Beautiful!“ or “Yes!”

The words are excerpts from letters and notes found in “Firm Ground,” my feature category for the day in the window, on tweets and on Facebook. The best description of “Firm Ground” is found in another excerpt–one of my favorites: “ With our firm, constant belief, admiration and love.” It’s a powerful category!

Here is what the study revealed: